Storyfab is a free app that allows you to produce a short 45-second-film using augmented reality. With our app, your desk becomes a Hollywood studio with virtual actors, decors and visual effects for your film – a world’s first.

Geneva — June 13th 2016 | Starting today, Spooklight Studio, a Swiss based startup, launches a Kickstarter campaign for its new app. Storyfab reinvents video storytelling by giving you all the tools to create short films using virtual actors, decors and visual effects and share them with everyone. With Storyfab, “All the world’s a stage”; you’ll only need some imagination and your phone. You can also use Storyfab to make video greeting cards and postcards or simply send a quick message to your friends!

Augmented Reality is not a new concept, but has struggled to lead to products with a long term value for the user. The concept of Storyfab is unique and a rare non-gadget use of AR that leverage existing devices. Using the user’s environment and augmenting it with virtual elements, Storyfab transforms anyone’s desk or living room into a movie studio. The ‘Moodies’, the little virtual actors, are just fun to watch acting as you direct them to make your movie. In the future, new devices focusing on augmented reality, like the HoloLens or Magic Leap, will become platforms to create such content; Storyfab is a first step in that direction.

Storyfab will be available for free on the App Store after the Kickstarter campaign. Users will be able to purchase resources packages based on the kind of movies they want to create. For now, the Kickstarter campaign offers a Kickstarter-only-offer with unlimited access to all the resources and features for 30$. The company’s plan is to continuously release new features and content for the upcoming months.

Please visit our Kickstarter page (bit.ly/storyfab-kickstarter) for more information, including a video that presents our campaign in great details. You can access more photos, gifs and videos directly in our press kit (bit.ly/storyfab-presskit).

Spooklight Studio is a Swiss startup, based in Geneva and founded in 2015 by a team of designers and developers passionated about virtual reality, augmented reality, 3D animation and video games.

If you’d like to know more about Storyfab or you’d like to schedule an interview, please contact :

Florian Pariset, Cofounder and Director of Spooklight Studio
Phone : (+41) 78 739 79 34
Email : florian@spooklight.ch
SkypeID : parisetflorian