The Lazzy’s life is about two things, above all else: health and happiness. It is the life entrepreneur Lara Turnbull has created for herself and is here to remind us that having a good time and looking after yourself aren’t just equally important, they’re inseparable.
Enter…Lazzy’s chocolate. A Delicious, low-sugar, fun loving bar that is gluten free, made in the UK, packaging is 100% recyclable and the cocoa is Cocoa Horizons Certified.
The first three flavours are cherry bomb, choc Krunch & carrot cake, all inspired by Lara’s life journey. Delicious memories turned into delicious recipes.
A Lazzy’s chocolate bar is made with sweetener, not sugar, allowing the sugar content to be incredibly low (less than 7g per 100g) and has around 65% less sugar than other supermarket brands.
According to Mintel nearly 3 in 5 consumers are choosing low-sugar products for their general health with the UK leading the way in significant developments in the low-sugar confectionery category.
Experts say growth in this sector will continue due to the new high fat, salt and sugar (HFSS) rules coming into effect in 2023.
A raft of big name brands are now reformulating to launch products that fit within the guidelines to avoid being labelled as ‘less healthy’.
As a result of the recent pandemic and a shift in consumer behaviour, healthy snacks are the growth sector for 2023 and start-ups like Lazzy’s are ones to keep your eye on.
Lara is currently running a Kickstarter campaign to help raise initial equity which will go towards producing her delicious bars at scale and taking her dream forward.
Kickstarter Special – Pledge £500 or more and receive a lifetime 20% discount on Lazzy’s chocolate products.
Lazzy’s Kickstarter is live until Friday December 16th 9am GMT
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