Company revolutionizes the way we measure body composition, announcing the Skulpt Aim™ – Innovations Award Honoree for Health and Fitness at CES 2014

DAVIE, Florida, November 25, 2013/ — Skulpt, a leading developer of technology that empowers people to better understand their bodies, unveiled today the world’s first device to measure muscle fitness with one touch. The Skulpt Aim is the world’s only wireless device able to accurately measure individual muscles’ fat percentage and muscle quality. It was recognized with the 2014 International CES Innovations Design and Engineering Awards Honoree title in the Health and Fitness product category. The earliest adopters can pre-order the device for $99 through Skulpt’s 60-day crowd-funding campaign on Indiegogo (www.skulpt.me/preorder). After the campaign, it will be available for $149.

THE TECHNOLOGY: Aim changes the way we measure body composition. It measures how current flows through individual muscles to evaluate their quality and fat percentage. Aim’s proprietary sensors collect thousands of data points, converting them to precise fitness metrics that recognize even the slightest improvements. This technology has already been proven in the nation’s top hospitals. Now Skulpt makes it available to consumers.

THE DEVICE: Smaller than an iPhone, the glossy, portable Aim was designed to fit comfortably in your palm as it hugs your muscles. It’s strong and water-resistant. It can be used anywhere, any time.

THE EXPERIENCE: Press Aim to any major muscle for immediate feedback. Results are displayed instantly and wirelessly synced to a personal online dashboard. Track progress over time, set goals, and share with friends.

“Aim is beautifully designed and unique in its ability to target individual body areas,” says Jose Bohorquez, CEO of Skulpt. “People often gain weight when they first start to exercise and get discouraged when in fact they’re losing fat and gaining muscle. This can be extremely frustrating. Aim solves this problem by distinguishing muscle from fat in each part of your body, providing a much more accurate representation of your progress.”

ABOUT SKULPT
Skulpt is a leading developer of technology that empowers people to better understand their bodies. It was founded in 2009 by CEO Dr. Jose Bohorquez, Electrical Engineering graduate from MIT, and cofounder Dr. Seward Rutkove, Neurology Professor at Harvard Medical School. Skulpt spent four years developing a medical-grade device to quantify muscle quality for the clinical research market. With the Aim, Skulpt makes this technology available to consumers to track their fitness.

Skulpt, Inc
Stasia Dara, PR Coordinator
stasia@skulpt.me
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