Living in the present is all it matters in SILICA. More than hours, minutes, seconds; everyone should be reminded to live in every moment. That is the ‘Different Time’ experience; recreated in a watch that will remind us to live now, without overthinking the past nor the future.
The design highlights the seconds’ hand on the face of the watch; allowing us to feel speed prior to knowing the time. What seems paradoxical is actually an attempt to recall you to live in the present as if it were a different time.
SILICA’s journey started in late-2018 as a result of an ideation session between friends that believed in starting their own walk for financial independence.
In 2019, SILICA went through a period of concept and product development; resulting in what is being presented today.
During this time, manufacturing was secured from a highly ranked manufacturer with comprehensive experience developing projects in this scope.
Multiple suppliers were tested to be sure SILICA watches were being manufactured with the best components by an experienced and credible team. A variety of prototypes and samples have been tested; having little uncertainty today about the look and feel that is going to be shipped to you.
Early in 2020, most of the funding was secured from private equity holders and the crowdfunding campaign has been launched today after being delayed 2-months due to the covid-19 outbreak.
As soon as SILICA’s crowdfunding campaign is finished, a production order will be placed to include all the units for the campaign backers as well as enough units for year 1 sales.
Having a time-to-market of about 4 months, SILICA is expected to start selling in October-2020. On this date, backers will also receive their watches and perks at the given address.
SILICA is a 100% digital company, looking to make all its sales through digital channels.
The team behind SILICA is already working on the development of the different distribution channels and they will keep you up to date on their progress through its social media and newsletter.
A series of news and pre-launch campaigns are also being projected, so be sure you are part of it.
Thank you for taking the time to read SILICA’s crowdfunding campaign. All your support, both monetary and non-monetary is sincerely appreciated.
We will keep exploring the ‘Different Time’ concept coupled with simple and versatile designs. Support us on bringing to market meaningful products meant to remind us about the benefits of appreciating every moment in life.More than a fashionable and useful accessory; SILICA establishes an emotional relationship with the The Founders Collection includes 6 watch models named after some of the most outstanding Portuguese beaches. This collection favors comfort and simplicity coupled with a classic but versatile design, both for women (36mm) and men (42mm).user. www.indiegogo.com
