QuickTrick is a very cool company for any number of reasons. Their products are American made. Their products are the direct result of innovative thinking, scrappy determination, and the genuine desire to give people something that would save them money and help evolve an industry. The story is as old as the aftermarket itself. Every major manufacturer or legacy brand we see at places like the SEMA show began as a good idea in someone’s garage and through their hard work, determination, and lack of sleep was refined and grown into mainstay brands that we have come to closely associate with high performance cars. Tess and Gary, along with their employees at QuickTrick are following that well worn path. It isn’t the easy way but it is the way many others have gone.
Everyone at QuickTrick is super excited for their new SL model because it is designed and operated in such a way that it could have an incredible influence on the entire industry surrounding wheel/tire alignments. How would that happen? Basically as you know, if you want to have a tire shop that does alignment work you need to dedicate a bay of your shop to a massive piece of equipment that costs 10s of thousands of dollars and can break at a moments notice. This means that you either bite the bullet as a business owner and buy the machine or you don’t and then farm out the work to a second shop to get cars lined up. In the face of those facts, having a tool you can hold in your hands, pass between technicians in a shop, costs a fraction of the monster that ties up your shop, and is made in America looks like a damned good option, right? Hey, we’re not the sharpest knives in the drawer but we are capable of doing basic math.
Like any small business, QuickTrick is working hard every day to get the word out about their new product and they have come up with a cool KickStarter program to raise the necessary funds for focus groups on prototypes with the testers being the Kickstarter backers themselves with a stretch goal to fuel their plan of launching the SL to a massive audience at the 2014 SEMA show. While lots of you think of SEMA as a big, shiny car show (and you are partially right) it is an amazingly integral part of the business end of the high performance industry. Millions and millions of dollars of business get done at the show and QuickTrick sees SEMA as a golden opportunity to show off the SL and make some serious waves in an industry that hasn’t had a ripple in decades. QuickTrick calls the product a potential “disruption” in the alignment marketplace and we agree. We think you will too when you take a look at the company, what they are doing and how this deal works.
Check out the preview at Pre Launch and click to be notified when it goes live to help spread this great American Story!
Written by Brian Lohnes w/input from Tess Winninham – BangShift.com
Contact: Tess Winningham @ tess@quicktrickalignment.com