A plush toy on a mission to unite a divided world. ​Today, ​Alyssa Pulice, Creative Director, announces the launch of The Pet RainbowProject. The goal of The Pet Rainbow Project is to teach core values that inspire positive behaviors so that together we can put an end to racism, bullying, violence and hate crimes.

“Pet Rainbow is a soft touch that we need in our divided world. It’s time that we accept our differences and promote a message of unity” said Alyssa Pulice, Creative Director for the Pet Rainbow Project.

By associating the rainbow’s colors with core values, Pet Rainbow brings to light a fun and engaging way that not only promotes our positive behaviors today, it helps create the positive leaders of tomorrow. Pet Rainbow comes complete with a Core Values Booklet, seven Value Crayons, Pet Rainbow Stickers, an official Certificate of Adoption as well as a charming Pet Rainbow house that may be colored to match the personality of the owner’s very own Pet Rainbow.

One Smile is all it Takes to Make a World of Difference

The Pet Rainbow Project is dedicated to giving a percentage of its profit to gifting Pet Rainbows to Children’s Hospitals throughout the world. In our Kickstarter campaign, we also make it possible for backers to gift Pet Rainbows to Children’s Hospitals of their choice. We have already contacted top Children’s Hospitals throughout the USA and Canada and they cannot wait to share Pet Rainbow’s uplifting message with their children. Pet Rainbow is available for preorder on Kickstarter starting at $15 for the complete Pet Rainbow package. We can’t wait to share our message with the world.

Contact Information:

Alyssa Pulice
Creative Director
The Pet Rainbow Project
Email: alyssa@petrainbowproject.com
Cell phone: (908) 963-8488