College students take the stress out of dieting by designing meal planning app.
Looma is a personalized meal planning application set to launch on Indiegogo on January 15, 2018. The app will be released to the iOS App Store this summer. Looma, which was founded by two Michigan Technological University students, eliminates common obstacles that prevent successful dieting. The students, who will soon graduate with degrees in computer science and engineering, say the Looma app will clarify and simplify health goals and general nutrition choices by offering menu variety while reducing meal planning and prep time.
“Our entire focus is usability,” says co-founder Kyle Ludwig. “We’re always asking ourselves, how can we make this app easier to use?” The duo have applied principles of design thinking to create the experience of the app. It was created to be an enjoyable yet useful tool to make progress on your plate by simplifying food preparation from the store to kitchen.
The swipe screen allows you to choose recipes that build your meal plan day-by-day. It includes recipe directions as well as a ready-made grocery list and automatic calorie and macronutrient tracking.
Recipe suggestions and adjustable nutritional goals are are based on a user’s profile with the following settings:
Diet
· Vegan
· Vegetarian
· Paleo
· Balanced
· Disliked ingredients
Allergies
· Dairy-free
· Egg-free
· Gluten-free
· Peanut-free
· Seafood-free
· Sesame-free
· Soy-free
· Shellfish-free
· Tree-nut Free
· Wheat-free
Body Composition
· Height
· Weight
· Gender
· Body fat percentage
· Weight goals
· Activity level
About Looma
Looma covers meal planning every step from the kitchen to store while counting nutrition progress on your plate. See the Indiegogo campaign and the press kit available on livelooma.com.
Media Contact
Kyle Ludwig
Co-founder, Looma
kyle.ludwig@livelooma.com
+1 (231) 409-4699
