Supposedly us ladies spend over 100 hours a year clothes shopping! That’s a lot, but how much of it is truly fun and productive? We waste much of our time decision making, deliberating for ages over an outfit, and after all that, how often can we honestly say we make the right call?
‘Looks Good On Me’ are on a mission to make the whole clothes shopping experience far less stressful and more enjoyable – from start to finish! They want to make the fashion faux pas a thing of the past. Their app will transform your friends into your own intimate circle of fashion advisors that you can call on at anytime to help you during the shopping decision process. It’ll be like having a personal stylist in your pocket.
As well as benefitting us consumers, ‘Looks Good On Me’ are confident they hold the key to improving conversion rates for fashion retailers. ‘Social Lab’ found that 57% of shoppers are more likely to buy after receiving opinions from friends or people they trust.
To achieve their aims they have launched a Kickstarter campaign to fund the final development push and server costs (www.kickstarter.com). Matthew Blakemore (co-founder) says they have been “overwhelmed with the support” they have received so far and that “it’s imperative they hit their target to make this project a massive success”.
The app is set for release in October 2014 and will be free to download firstly on Apple IOS and then later on Android. The interface is so simple Tatjana Apukhtina (co-founder) is confident “anyone will be able to use ‘Looks Good On Me’ effectively”.
The World has been crying out for a Social Shopping App like this that truly addresses the needs of retailers and consumers. The crowdfunding campaign is live and finishes on September 10th 2014.
If you’d like more information about this topic, or to schedule and interview with Matthew Blakemore / Tatjana Apukhtina, please call +447757713763 or email: press@looksgoodonme.com
