Melbourne, Australia, February 25, 2014 – A new Kickstarter campaign promoting the product Liquid Wallet has gotten considerable buzz online with over 82% of the total $8,000-valued project already pledged on by supporters in the popular online funding platform.

A total of different 135 backers have made their pledge just roughly a week after the start of the campaign which means the project is just a few hundred dollars away—or exactly $1,403 more—before the innovative wallet gets the go-signal for mass production.

The Liquid Wallet is made of a hard anodized aluminum and measures just 94 x 59.5 x 14 mm.
It features four adjustable screws that allow the user to attach keys to the body of the wallet itself. The rest of the Liquid Wallet functions as a low-profile minimalist wallet, with an easy-use band for keeping cash, cards, and other essentials secure and on hand.

The Melbourne, Australia-based company, Liquid have initiated the project and the prototype was conceptualized by a team of five Australian entrepreneurs who developed the idea over six-month period of creation, revision and testing to what is the final model released in early February 2014.

A day-to-day problem—how to carry keys, cards and other daily essentials– prompted the simple idea according to Peter Mai, the company’s business strategies and marketing director.

“When you think about the things we grab every morning, the items we need to keep track of to get us through our day, it really just makes sense, intuitively, that someone would put something like this together,” shared Mai. “And we just decided we’d be the ones to do it.”

Aside from practicality and versatility of the wallet, the team also realized that style and durability is as important.

“During our early prototypes we noticed that the typical aluminum wallets got scratched from keys and other things in our pockets, so we decided to use a method called hard anodizing, which makes the wallet stronger and resistant to scratches,” said Quinn Nguyen, product designer of Liquid.

The Liquid Wallet comes in two colors, Liquid Black and Military Green, and is completely resistant to scratches and blemishes thanks to the hard anodized coating.

Anyone interested in learning more or backing the project should take a look at the official
Liquid Wallet Kickstarter page, at www.kickstarter.com

About Liquid and Liquid Wallet

Liquid was formed by five entrepreneurs in Australia in 2013. Their mission is to create innovative products that change the way we view everyday objects, while at the same time creating a fluid, boundary-pushing firm that challenges corporate and 9-to-5 norms. The “Liquid Wallet” is their first product being brought to market via Kickstarter. For further information:

Contact: Peter Mai, Marketing director
Address: Unit 1, Suite 2, 10 Castro Way, Derrimut, VIC, 3030, Australia.
Website: http://liquidstore.co
Email: info@liquidstore.co
Office phone: (03) 8358 4211
Mobile: +61 432 505 969

About Kickstarter

Kickstarter is a funding platform for creative projects. Everything from films, games, and music to art, design, and technology. Kickstarter is full of ambitious, innovative, and imaginative projects that are brought to life through the direct support of others. Since the launch on April 28, 2009, over $850 million has been pledged by more than 5 million people, funding more than 50,000 creative projects. For further information, visit the Kickstarter FAQ page.