Chennai, India: Shivani Patel, the founder of Lemondrop Design Solution is pleased to announce the launch of her eco-conscious fashion accessory brand, Arture on 10th March 2015. This new brand makes products that aren’t just eco-friendly, but are also fashionable and functional. This launch would change the perspective of how people look at eco-friendly products. What makes the products unique is the use of the material cork. This is a natural product, which is derived by not harming the environment in any way. Each product has been carefully handcrafted, after understanding how people interact with their accessories, to meet their needs.
Arture has been launched by the 23 year old entrepreneur on a crowd-funding platform so many eco-enthusiasts like her could be a part of this new revolution. The campaign will went live on 10th March 2015 using Indiegogo, an international crowd funding website. It would last for 45 days ending on 24th April 2015.
About Lemondrop Design Solutions
Started by the alum of National Institute of Fashion Technology, Lemondrop Design Solutions designs wallets and bags. Apart from their own line of accessories, Lemondrop also provides design services to apparel boutiques that would like to extend their product line into accessories. That’s not just all; they also design accessories to be given as corporate gifts. The brand focuses largely on colours, textures, materials and patterns that go into the creation of beautiful, sophisticated products.
About Cork
Cork is obtained by harvesting the bark of the cork oak, which is found in the Mediterranean. No tree is ever cut down in the process and each tree is fully-grown once every nine years, making cork one of the most ecological materials to use. Cork is also naturally lightweight, water-resistant, anti- fungal, extremely strong and durable. Cork is naturally smooth and feels like leather. Cork lasts longer than leather.
The Creator
Shivani strongly believed in designing products that are stylish, unique yet functional. Being a well-established young entrepreneur gave her the power to achieve this dream of hers. Gaining inspiration from every little thing around her and led her to find cork, which make her see the world differently. Finally, fully convinced with the fact the cork was the next big thing; Shivani designed her products such that every detail met her new theme of being environmental friendly yet fashionable. She gave careful thought not just to the look and feel of the accessories, but also the interiors. Each thread, lining material has been carefully chosen to blend with the natural and eco-friendly fashion theme. And thus Arture was born!
These products make a statement, a statement of nature – sturdy, beautiful, reliable and very useful. The range of products includes wallets for men and women, unisex satchels and women handbags. For the first collection, she has used 5 different colors of cork – blue, black , brown, maroon and natural.
Who said that environmental friendly products are boring! Here is the change!
