Boulder, COLO. (November 3, 2014) — With over 500 crowdfunding platforms on the market, and the average raise around $7,000, it’s no surprise that thousands of startup companies turn to Kickstarter, Fundable, IndieGoGo, Rockethub and others to expand businesses. But for Colo.-based Kindara, going against the crowd has proven extremely successful.
Following the same template as crowdfunding platforms, just three short weeks ago, Kindara launched their own custom landing pages, a professionally produced video, and eye-catching branding for Wink. Wink, the first-ever basal body temperature thermometer that automatically syncs via Bluetooth to the Kindara app, allows women to take health into their own hands—whether wanting to get pregnant faster, avoid pregnancy naturally or better understand cycles, Wink is heating up the women’s health space.
Despite not using a traditional crowdfunding platform, Kindara has already reached $50K in pre-sales of Wink. Additionally, the company has raised $1.25M in offline funding from SOS Ventures, Vast Ventures, Drummond Road Capital and various angel investors.
Together, Kindara and Wink allow women to gain self-awareness, put the power of data in their hands, and feel calm and confident about their fertility. Kindara celebrates the feminine. To-date, Kindara has helped over 35K women get pregnant and more than 500K women avoid pregnancy naturally, it’s all part of the growing trend for mobile apps and now with Wink the addition of hardware to empower women’s health.
Wink is expected to ship in Spring 2015. To learn more, visit kindara.com
About Kindara
Kindara is devoted to giving women the knowledge, support, and tools to help them better understand how their fertility works and meet their fertility goals. Kindara’s commitment is to every woman feeling supported in navigating her fertility and reproductive health. Founded by a husband-and-wife team, Kindara designs products that delight women and improve their lives. Kindara’s first product, the Kindara Fertility Tracker for iPhone and Android, is a top-rated fertility app, helping tens of thousands of women get pregnant faster, avoid pregnancy naturally, or better understand their cycles.