Hello everyone. I am Peter Omondi from Kenya,the founder of a business idea called Techmano Enterprises.
This is an online business platform specialized in providing pre- created and established Instagram accounts to business enterprises to help them reach their target market audience.
With global pandemic,many businesses have been brought down leading to an enormous losses of jobs and reduction of revenue. I therefore researched for an idea by which I could assist businesses reach their target market during and after the global pandemic and found out that it is possible to do influencer marketing perfectly,when an enterprise possesses a well-established and engaged Instagram account. This is because,the loyal followers of a particular account are always the number one traffic and market to sell to.
Many businesses in my country Kenya and globally have not known this and therefore, lose a lot of revenue. Therefore, I came up with the solution where I provide particular niche Instagram accounts. These Instagram accounts definitely satisfy business enterprises the need to reach their target audience regardless of their geographical location and this minimizes job loses and revenue is created.
FEATURES &FUNCTIONALITIES:
Techmano Enterprises determines the authenticity and value of an Instagram account acquired at playerup.com, before approaching the clients at Fameswap.com and advises them accordingly on the insights of that particular account and any other information that the enterprises might require to reach their target marketing needs.
PRICING & PROFITABILITY OF MY BUSINESS:
A 10000 follower account is normally bought at a price range of between $60-$65 and sold for amount ranging between $100-$150 depending on the engagement rate of that particular account. Profit margin per average account is normally between $50 and $80.
TARGET AUDIENCE:
It’s estimated that Instagram marketing size reached between $5 and $6.5 billion dollars in 2020. In Kenya,2,414,000 users recorded as at May 2021. This is only 5.6% of total population 45 million. The market audience anticipated to benefit from this model in Kenya and globally is so huge.
SWOT ANALYSIS:
Strength: The business value I involved in always appreciates with time. For example, today’s value of this business is more than yesterday’s and tomorrow’s value is greater than today’s value. Opportunity: With increase in demand for work from home jobs, creates a thriving environment for this business to do well now and much more is anticipated in future.
Threats: Competition might arise from new platforms and this is squarely overcome by doing more research and learning new tactics.
MY RESOURCE REQUIREMENT:
I am asking for your donation to help me raise $3000 to enable me increase the number of accounts acquisition from one(1) per month to at least fifty (30) per month. Also I want to buy 2 quality smartphones and 2 personal computers of high speed to help me run and manage separate accounts from different devices as this is recommended.
BUSINESS FORECASTING & PLANNING:
My business is in growth stage as I started offering services in September 2020. I’m happy to report that I have managed to achieve a monthly revenue of between $100 & $130 on a good month and I have also been able to touch the lives of at least 10 business enterprises and individuals from different countries globally so that they could reach their target market audience easily. I anticipate to help at least 600 business enterprises globally by October 2022, so that they can reach their marketing goals by providing for them these established Instagram accounts. secure.changa.co.ke
Thank you so much for your time and support. I look forward to hearing from you all.