If you want to get the word out about your Kickstarter or crowdfunding campaign, then a press release is the right way to go.
You can quickly distribute your news to major media outlets with the click of a button. All you have to do is write an effective story and boom! You’re in business!
Not every crowdfunding press release distribution service is created equal. There are differences in how they distribute their news and its overall reach. With this article, I want to list out some of those top services that you can use to get your news in the hands of journalists.
Getting into the media will kill two birds with one stone. It gives you instant credibility AND a flood of traffic to your crowdfunding campaign. You can use it to elevate your brand, while also generating sales.
1. PR Web
PR Web is an older press release service that will distribute your news to local, regional and national press prospects. The website can also help get your news on social media networks. Many agencies will use services like PR Web in conjunction with others to expand the reach of a news announcement.
2. CrowdfundingPR
We set up this website to specifically help crowdfunding campaigns get attention on relevant social networks and in the news media. Your press release will be syndicated on our partner networks, go out to our thousands of social media followers, and be featured on the home page of our site.
Depending on which tier you choose, you can also have our team put together a professional press release for you (all you have to do is approve it). Once it’s approved, we’ll send it out and generate a PR report for your viewing.
3. Krowdster
Krowdster is marketing software that you can use to find backers, create pre-launch pages, and get the word out about your project. They also offer press release distribution options where you can get your news sent out through their network.
4. PR Newswire
PR Newswire is a press release distribution network that helps you share your story online with major media publications. They filter their database by geography, industry, and topic so that you can reach the right people. PR Newswire is more of a high-tier option, as you must first create an account with the company before they reveal their pricing.
5. Newswire
Newswire is a media database and press release distribution service for businesses and agencies. This is a great solution if you intend to publish multiple press releases over a period of time. They have a company newsroom that lets you track your campaign and manage your media hits.
6. eReleases
eReleases is a distribution service for small businesses that helps you get the word out about your news. They have a database of subscribed journalists that want to hear from companies like you. As like other services, they will generate a traffic report for you and give you other options, like the ability to target specific industries.
7. Businesswire
BusinessWire is an established PR company that has been servicing businesses for many years. They are more of a high-tier PR solution that is a good fit for you if you have a larger budget for your media outreach. You can use their software to manage communications, do press releases, and get access to analytical data.
Which is Best For You?
It comes down to your needs and PR budget. Often times, we’ll see startups that will use a few different services to expand the total reach of their news announcement.
We set up our service years ago to specifically help crowdfunding campaigns get media attention at an affordable price. We’ll write your press release, send it out, and more. However, it’s not for everyone. While we generate a PR report, we do not have newsroom software that comes with some of the premium options.
I hope you’ve found this article to be helpful! Good luck with your crowdfunding fundraiser!